Consultancy services for strategic planning, content creation, media planning and social media
Our services
Strategic Planning
Simple strategic plan includes: executive summary, mission and vision, environmental analysis, SWOT, goals, priorities and strategies
Complex strategic plan includes: executive summary, elevator pitch, mission and vision, SWOT, goals, KPI’s, target customers, industry analysis, competitive analysis, priorities and strategies, operations plan, marketing plan, financial projections, implementation plan
Media Planning
Running a business and keeping on top of your advertising requirements without having a full time marketing team can be a challenge, we are available for 3, 6 or 12 month contracts offering media planning services. Media planning is recommended to be completed after clear identification of the target customer in the strategic plan.
Additionally, if you are busy with conference commitments, client visits, project delivery and need some short term assistance in dealing with your existing requirements we are here to help.
Our founder has 12 years media experience and can review commitments, give recommendations and work with suppliers on to ensure artwork is arranged prior to material deadlines.
Expertise include:
Print media
Digital campaigns
ABM software
Content creation
Advertorials
Sending PR worthy material to relevant news outlets
Content Creation
Tell your story through thought provoking industry content designed to position your brand in line with your mission and vision. Content creation services are recommended following strategic planning and use insights gathered during the process to position the offering accordingly.
Content can include:
White papers
Case studies
Advertorials
Thought leadership
Event promotion
Digital content series
Social Media
Specialising in B2B platform LinkedIn, we can assist with crafting LinkedIn posts that are designed to position the organisation in line with the strategic objectives and the use case for the target customer. LinkedIn targeting, LinkedIn ads, growing followers, connecting with in experts in relevant topics.
LinkedIn management can be an ongoing service or 3, 6 or 12 month contracts depending on your requirements.
Recommendations for outreach, how to position personal pages - remembering employees are the one of the biggest representations of the organisation.